Accelerating Enterprise Personalization on Adobe Experience Cloud
Productized Accelerators that replace months of custom implementation—reducing time, cost, and delivery risk.
Stop rebuilding. Start accelerating.
Most enterprise personalization efforts fail quietly...
Not because of tools, but because of architecture, coupling, and delivery friction.
We believe:
- Personalization should be designed once and reused everywhere
- Decisioning belongs outside of delivery layers
- Marketers should move faster without increasing technical debt
- Architecture should enable scale, not require re-platforming every two years
Our accelerators exist to remove the friction between marketing ambition and enterprise reality.
Featured Accelerator
AEM <> Decisioning Accelerator
Go from “planning personalization” to live experiences in weeks—not quarters.
Most enterprise personalization programs require 6+ months of multi-pod delivery, coordination across teams, and repeated delays before the first experience ever goes live.
The AEM ↔ Decisioning Accelerator changes that.
By dropping into existing AEM implementations, the accelerator allows marketing teams to begin personalizing experiences in as little as one month—without waiting for long build cycles or complex custom integrations.
Personalization is configured directly at the page and section level in AEM, where business users define which decisions apply to which areas of the experience. Adobe Journey Optimizer Decisioning handles real-time selection, while AEM continues to manage content and delivery.
What this means for the business:
- Personalization live in weeks instead of 6+ months
- Less dependency on large, cross-team delivery efforts
- Clear, page-level control over where personalization applies
- Faster iteration without rebuilding templates or components
- Enterprise-ready governance and performance from day one
This turns personalization from a long-running implementation project into a repeatable, scalable business capability.
More Accelerators Are In Progress
The AEM ↔ Decisioning Accelerator is just the beginning.
We are actively developing additional accelerators focused on:
- Server-side and Edge-based personalization patterns
- Unified decisioning across web, mobile, and SPA frameworks
- Reducing duplication between Target, AJO, Analytics, and Edge implementations
- Enabling hybrid CMS patterns using AEM as a Cloud Service
Each accelerator is built from real enterprise delivery experience and designed to integrate cleanly into existing Adobe Experience Cloud ecosystems.